Blog
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Build Client Relationships That Last A Lifetime
Strong relationships are the foundation of a strong business. And, the most important relationships are the ones you establish with clients. -
Setting Goals For The Summer Selling Season
People often say that real estate is a field with a low barrier to entry, which is true. Once someone chooses real estate as their career, they can dive right in. But, to be a successful real estate agent, it takes a lot more than a license. -
Mortgages 101
When we polled our readers about how comfortable they felt with mortgages, 66.7 percent answered “poorly,” and 33 percent said they didn’t understand mortgages at all. So, consider this newsletter your mortgage bootcamp. We’re going deep, y’all. -
KellerINK’s Summer Reading List
At KellerINK we love a good book (we write them, too!). Summer is coming, and there’s no better time to catch up on some reading that will help you build a better business, manage your finances, create a healthy lifestyle, and inspire you to achieve your dreams. We’ve put together a list of some timeless classics and exciting new releases, perfect reading material for the beach or your next business trip. -
The Great Opportunity
Whether you want to call this time the “Great Resignation,” the “Great Reflection,” or the “Great Opportunity,” the writing is on the wall. Our national relationship to work is changing. Workers are ready for better and willing to walk if they don’t get it. -
Hire Right With Career Visioning
Who we surround ourself with matters. As Jim Rohn famously put it, we are the average of the five people we spend the most time with. For most of ... -
Great Leaders Leverage Great Talent
In the wake of the Great Resignation, businesses across the globe are in upheaval, with org charts in tatters and open roles that span a variety ... -
Be 'The Host with the Most' At Your Next Open House
Open houses are many things: Hard work, face time with potential clients, a lot of fun, and one of the best lead generating activities out there. Think about it: When you host an open house, you’re just that, a host. You control the environment and become top-of-mind for people in need of an agent with the right chops.
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Bulletproofing Your Life: How To Expect, Plan For, And Handle The Worst
We can set ourselves up for the best chance of success, no matter the market or the situation. In SHIFT this process is called “Bulletproofing the Transaction.” -
Need More Leads? Try These Online Approaches
When creating online lead generation plans, you’ll need to know your audience and your specialties, and you’ll need to deliver your content consistently. When you follow this process, turning online leads into clients can be easy and effective. -
SHIFT, The Pandemic, And The Hottest Real Estate Market Ever
The real estate industry is experiencing an unprecedented time: as Gary Keller remarked recently, “2021 was the greatest sales number in the history of the real estate industry.” We connected with James Shaw to discuss why SHIFT helped in our time of crisis and remains more relevant than ever. -
Avoid The Risks & Apply The Right Criteria To Any Investment Type
This three-step approach will allow you to minimize the risk of a bad investment and maximize your monetary return. And it doesn’t just apply to houses. We’ll apply this step-by-step approach to two different types of investment opportunities: purchasing real estate and investing in the stock market.
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