Blog

No two real estate transactions are exactly alike. Every client has their own unique set of wins and challenges during their home-buying or -selling journey. However, many buyers and sellers have similar hesitations and questions. That’s why agents use frameworks to address common problems and similar situations.

If there's anything you can count on when hearing a story about someone’s rise to fame, it’s that they probably went through a period of failure. No matter what industry, sport, or medium, the best learned from their failures and the failures of others. 

According to Chris Voss, all of life is a series of negotiations. Whether you’re helping someone buy a home, advocating for a better rate, or even trying to decide what toppings to order on a pizza with your spouse, you’re communicating with the desire for a result.

When you think about luxury real estate, you probably think of sprawling, glass-encased estates in the Hollywood Hills, á la Million Dollar Listing or Selling Sunset. You think of designer-laden agents flitting around open houses with champagne in-hand while schmoozing the ultra-wealthy. This is, of course, not always the case.

Homes are all around us. Real, animated, haunted, magical, infamous, and cookie-cutter. But these houses don’t become homes unless someone buys them. Let’s imagine the listings that could move a few of the most well-known properties out there.

KellerINK spent a week at Family Reunion listening, learning, and being inspired by top agents and industry professionals. You might have met our team at the KellerINK booth, where we were able to interview some seriously impressive agents, have book signings with our incredible authors, give away some prizes, and talk with attendees about all things real estate, mindset, and books!

When you’re packing for Vegas, don’t forget to load up your e-reader or grab these paperbacks so you can make the most of the remarkable speakers at CEO Summit and Family Reunion. These titles provide the opportunity to go deeper with some life-changing ideas. Each book has strategies and takeaways that could transform your life and business.

Most real estate agents use the internet to boost their business. Whether they’re marketing their brand via a website or prospecting for leads through DMs on their social media channels, a strong online presence can attract clients and build a sales pipeline.

The year 2025 has officially entered the chat. Starting a new year has a way of making us want to take a step back and look at our goals, priorities, and strategies—or GPS—for the months ahead.

It’s the new year and it’s time to move from inspiration to perspiration—to start taking the actions we need to move toward the outcomes we want. It’s time reach for your goals.

It’s officially 2025, which means it’s time to start setting our sights on the year ahead. What do we want to accomplish in the new year? What do we want to get done before this current year is over? We think of New Year’s resolutions and big changes on the horizon.