Blog
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Emotional Intelligence: The Competitive Edge AI Can’t Replace
Artificial intelligence is rapidly reshaping industries — and real estate is no exception. Agents have access to new tools that can help them get leverage at little- to no-cost and increase their productivity. Need someone to respond to social media leads? AI can do that. What about generating market update videos? Create an AI avatar and you don’t even need to record yourself.
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Mid-Year Check-In: 3 Tips to Help You Stay the Course
Each year as we enter the fourth quarter, we spend weeks, often months pouring into our business planning for the upcoming year. We visualize what our year will look like, set goals that we will race to achieve, and outline the impact and difference we want to make in the world and in our lives. What many often forget to do is conduct a checkup on their business plan throughout the year.
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Beyond the Great Detachment: How Leaders Can Reconnect Their Teams
The Great Detachment showed how employees were becoming increasingly removed from their work and the job market in general. While job satisfaction has risen since the 2024 survey, employee engagement remains low, with only 21 percent of the country feeling truly engaged in their jobs.
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Mind the Gap: The State of the Housing Market Mid-2026
As National Homeownership Month begins, it’s eye-opening to realize that this year’s market is historic for many reasons.
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2026 Reading Challenge!
We’re almost halfway through the year – can you believe it? It’s time to check in on our 2026 Reading Challenge! What have you read so far? There’s still plenty of time to get your entries in to win the prize at year’s end. And if you want even more reading recommendations, our latest newsletter’s got the goods.
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KellerINK's Summer Reading Recommendations
Whether you have a jam-packed summer planned or are looking forward to a season of slowing down and recharging, there’s always time to pick up a new book that ignites fresh ideas and gives new perspectives. So while you’re on a plane heading to your next adventure, preparing to host a seminar and needing some inspiration, or simply lounging in the yard, try one of these KellerINK recommended reads.
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The Social Media Audit Real Estate Agents Are Avoiding (But Desperately Need)
It’s time to look at your own profile through the eyes of a potential client.
Hot take: your Instagram follower count means absolutely nothing if potential clients can’t tell who you are, what you do, or why they should pick up the phone and call you when they view your page.
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Revisiting the Myth that Big is Bad
There’s a little-known fact that the section of The ONE Thing called “Big is Bad” almost didn’t make the final cut of the manuscript. It wasn’t until getting some last-minute buy-in from everyone involved in the project that it was placed back in the book for publication. And that wasn’t as easy as you might think.
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Book Report: Property Decisions by Dan & Julie Ihara
Dan and Julia Ihara open their book, Property Decisions: Avoid Family Disputes and Painful Taxes to Build a Legacy That Lasts with a staggering statistic: 70 percent of families fight over real estate after parents pass away.
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The Buc-ee’s Lesson: Why Great Service Still Wins
Last month, the beloved travel center chain—also known as a “gas station on steroids”—Buc-ee’s caught its cult following by surprise when it received the lowest possible rating from the Better Business Bureau. The BBB gave the company an F, citing Buc-ee’s customer service not being up to par with 88 unanswered complaints filed against the chain through the bureau.
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The ONE Thing: It Started as a Book…Now It’s a Movement
The ONE Thing turned thirteen years old on April 1. Since the book was published, over 4 million readers have learned how to focus on what matters from authors Gary Keller and Jay Papasan.
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What the War with Iran Means for Mortgage Rates
Few decisions have further-reaching effects than when nations enter escalating conflicts. For those in the U.S., these past few weeks have seen the impact of the decision to enter a war with Iran.
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