Blog

Being creative is more than the ability to draw, paint, or write; it is the ability to create or use original or unusual ideas. Creative thinking is one of the top skills in demand by employers according to the World Economic Forum Future of Jobs Report 2025.

Buying or selling a home is rarely a one-person job. Beyond the paperwork and negotiations, clients often need inspectors, movers, attorneys, stagers, contractors, cleaners, and more. Real estate agents are the trusted source most buyers and sellers turn to for recommendations. That’s where vendor partnerships come in.

Jay Papasan and KellerINK’s newest book has finally hit bookstore shelves, but the work behind Rookie Real Estate Agent started nearly ten years ago as a single question:

What do the most successful real estate agents do in their first year that others don’t?

From providing insights into market data, automating daily tasks, and even managing properties and showings, AI is transforming real estate. According to Morgan Stanley research, these AI innovations “could lead to $34 billion in efficiency gains” in the industry by 2030. For agents with forward-thinking business and growth plans, this is great news.

It happens to the best of us. The end of summer sneaks up on us and we still haven’t taken a vacation. Or, we’re looking down the barrel of a packed fall and want to make a break for it. No need to fret. Maybe there aren’t enough days left in the season to take that once-in-a-lifetime excursion around the world you’ve been dreaming of, but there’s still time to make an impromptu getaway.

Professional events like conferences and conventions offer opportunities to grow your mindset, your network, and ultimately your business. That is, if you attend them with a bit more purpose than simply walking away with a nifty new t-shirt. Commit to having intentional interactions and creating long-term relationships that will serve you for years to come. There are a few things you can do to ensure you make the most out of your attendance.

What does attaining financial wealth mean to you? 

As we journey toward financial goals, one essential question to ask ourselves is why we want more money. Financial wealth means owning assets that generate money for you, and in doing so, leverages your time to allow you to live out your purpose. So, if we don’t have enough money to finance our calling in life, then we haven’t achieved financial wealth.

If paperwork is piling up, potential appointments are sliding through the cracks, and you feel you are hitting your ceiling of achievement, it might be time to hire an assistant. But it’s important to hire the right person to address your pain points and boost business. Afterall, if you’re going to be paying someone’s salary, you need to make sure the benefits outweigh the costs.

Last week on the KellerINK Blog we talked about the many benefits of working with buyers. Now it’s time to look at the other side of a transaction and discuss the positives that come from working with sellers.

A listing-focused business has many benefits. Listings are the most efficient way to earn money for the time an agent works. They increase  marketing opportunities and build business because more clients will come through each listing.

To many people, being a perfectionist means being confident, focused, and decisive. The truth is often the opposite. On one hand, we brag that perfectionism motivates us to work longer hours and maintain laser-like focus. On the other hand, we use “perfectionist” as an insult for someone who is rigid and sets unrealistic standards for themselves and others. 

In real estate, if an agent doesn’t have clients, they don’t have a business. Some people choose to focus on working with buyers, and others choose to focus on building a listings-based business. Either can work for you if you provide the right kind of service.

No matter where you live, at some point a natural disaster may happen. Understanding the economic impact of those disasters can empower you to not only serve your community during a time of crisis but also lead through recovery. Part of your job as a fiduciary is to provide vital information and perspective and learning how the real estate market can perform following a natural disaster will enable you to do that.