Blog
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The Federal Funds Interest Rate Changed. Now What?
On September 18, the Federal Reserve moved to lower the cost of borrowing money by a half percentage point. This was a much larger drop than anticipated (most experts were predicting a quarter of a percentage point). -
What to Know About Home Buyers for National Homeownership Month 2024
June is National Homeownership Month, and it’s a good time to check in on the challenges and opportunities that buyers are dealing with. -
An Agent’s Most Valuable Tool: Understanding, Building, and Delivering Your Value Proposition
Your value proposition explains the unique benefits a customer gets from choosing to work with a particular brand, vendor, or in your case, real estate agent. It’s what drives clients to work with you over any of your competitors.
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Know the Market, Prepare for Opportunity
These are some of our top takeaways from the Vision Speech at Keller Williams’ Family Reunion 2024.
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Lipstick or Construction? The Economic Indicators You Should Pay Attention to
The economy can seem as mystical as a cataclysmic storm or as nail-biting as a championship game, and people have created all kinds of “theories” to predict the financial headwinds of the times. -
When the Market Shifts, Get Stoic
Gary Keller’s real estate license was only a month old when the 1979 oil crisis finally reached its pinnacle. He made it through the discouraging time by studying the basics of real estate sales and committing to effective habits.
