Blog
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What To Know About Home Buyers This National Homeownership Month
Gary and Jay write in Your First Home, “Markets go up and down. The reality is there’s never really a perfect market—just the market you’re dealing with when you’re buying your home.” The market in 2023 and 2022 has given buyers challenges—and opportunities. -
How Mortgage Points Work And When To Buy Them
For those looking to lower monthly mortgage payments despite high interest rates, there is the option to buy mortgage points, or “discount points.” -
Power Through A Shift: The Six Strategies
As the market turned this summer, Gary Keller and Jay Papasan knew that times were only going to get tougher. They called together the KellerINK writing and research team, along with instructional designers from Keller Williams University to go through the 12 SHIFT Tactics and decide what was going to be the most impactful for real estate businesses in the year to come. -
Let’s Hear It For The Agents!
The homeownership adventure is full of highs and lows, and sometimes it can seem complicated. Luckily, home buyers don’t have to know everything. Their real estate agent is an expert.
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House-Hacking: Live The Dream, Rent-Free
Anyone on the homeownership journey can tell you that it takes a lot of work to get together the savings and the know-how to get started. Sometimes the goal of owning the perfect home seems impossible to achieve. But what if we told you that home ownership is not only attainable, but can even make you a little money. -
A Tale Of Wealth Building & Affordability
While the benefits of owning a home are clear, the path to homeownership has never felt so steep. If you’re struggling in this market, don’t give up hope. Here are some tactics you can use to find an affordable home in any market.
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Mortgages 101
When we polled our readers about how comfortable they felt with mortgages, 66.7 percent answered “poorly,” and 33 percent said they didn’t understand mortgages at all. So, consider this newsletter your mortgage bootcamp. We’re going deep, y’all.
