The right information at the right time leads to the right action. In a shifting market, being able to educate people about the reality of real estate can be the single-most valuable service your business provides. It can also be your highest ROI lead generation technique.
Anyone on the homeownership journey can tell you that it takes a lot of work to get together the savings and the know-how to get started. Sometimes the goal of owning the perfect home seems impossible to achieve. But what if we told you that home ownership is not only attainable, but can even make you a little money.
Homeownership is one of the main reasons behind the overall wealth gap in the US. Because of this, equal housing opportunities are critically important for creating equity for all.