Blog
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Know Your Lead Gen ROI To Thrive In Any Market
Lead generation is the base of every real estate business, no matter the market. So, tracking the results of your lead generation different activities will show you which approach is key to unlocking growth. The best way to know how successful your lead generation activities are is by determining their profitability, or their return on investment (ROI). -
Ten Takeaways From Think Like A CEO Season 6
“Charge the Storm,” the latest season of Gary Keller and Jay Papasan’s podcast Think Like A CEO wrapped up last week. While it’s impossible to pull the full value from each episode, we want to share a few highlights. -
Optimize Your Team With The 30-60-90
When the market shifts, everything needs to be re-evaluated and optimized: budgets, lead generation strategies, and even organizational charts. A challenging market is the time to do more with less. You need to be purposeful with your people. -
Best Year Ever: Think Big With The GPS
We’ve explained how Goal Setting to the Now can help you connect your future goals to the actions you need to take in the present to reach them, but we’re thrilled to show you another valuable tool that can place you (or your business) on the path to extraordinary results: the GPS. -
Does The Way You Dress Determine Your Success?
Steve Jobs was famous for wearing virtually the same thing every day—a black mock turtleneck, jeans and sneakers. It was simple yet serious and became a uniform of sorts for Jobs. But he isn’t alone. Cultivating a singular style is a trend among many successful people.
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Jay Papasan’s Best Books Of 2022
We recently caught up with KellerINK author Jay Papasan to discuss some of the best books that he’s read in the past year. He shared a variety of titles, some representing innovative new business books that focus on strategic thinking. Others are books related to building wealth or thinking about investments. Still others are deep-dives into how we make decisions and discover meaning in our lives.
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Homeownership For All: Grow Your Sphere With Outreach To Hispanic Home Buyers
Hispanic Heritage Month might have come to an official close last Friday, but we are squeaking in one last big celebration: you can now pre-order Su Primera Casa, the Spanish translation of Your First Home. -
Use Boredom To Set New Goals
As fall rolls in and winter comes into view, it’s possible that we might find ourselves being a little bored. Maybe the projects that once fired us up now leave us with little motivation or the increasingly dark days are making us want to hibernate. But we don’t need to panic! Instead of distracting ourselves from boredom, we can use it to our advantage. -
False Confidence, Education, And The Dunning-Kruger Effect
In 1995 a man named McArthur Wheeler was convinced that lemon juice was not only a good drink mix, but that it also could be used to make someone invisible to video cameras -
Set Yourself Apart: Be The Market Expert With Seminars
The right information at the right time leads to the right action. In a shifting market, being able to educate people about the reality of real estate can be the single-most valuable service your business provides. It can also be your highest ROI lead generation technique. -
Your Biggest Productivity Thief: Saying Yes
Life is unpredictable. Whether it’s something in your personal or professional world, the unexpected is always around the corner.
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A Formula For An Extraordinary Life
Our purpose, priority, and productivity are all connected to each other in our pursuit for great things. To quote The ONE Thing, “who we are and where we want to go determine what we do and what we accomplish.”
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