by Emily Ross
November 10, 2025
Uncertainty seems to be the word on everyone’s lips when it comes to the economy and the real estate market lately. Buyers are dancing around mortgage rates hoping they’ll drop, while sellers are holding off for a better market or lower prices if they need to move now.
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action ,
agent ,
agreement ,
behavior ,
business ,
buyer ,
buyers ,
cancellations ,
change ,
client ,
clients ,
comfort zone ,
communication ,
connections ,
contracts ,
cotract-to-close ,
database ,
decisions ,
difficulties ,
economy ,
entrepreneur ,
escrow ,
fiduciary ,
finance ,
flexibility ,
home buyer ,
homebuyer ,
listings ,
money ,
mortgage ,
negotiations ,
opportunity ,
property ,
real estate ,
real estate agent ,
recession
by Kathryn Cardin
June 10, 2025
In real estate, if an agent doesn’t have clients, they don’t have a business. Some people choose to focus on working with buyers, and others choose to focus on building a listings-based business. Either can work for you if you provide the right kind of service.
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action ,
agent ,
agents ,
agreement ,
American Dream ,
buyers ,
client ,
clients ,
communication ,
conversation ,
cotract-to-close ,
discipline ,
educate ,
homebuyer ,
listings
by April Murphy
June 4, 2024
June is National Homeownership Month, and it’s a good time to check in on the challenges and opportunities that buyers are dealing with.
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agent ,
agents ,
business ,
buyer ,
buyers ,
first-time home buyer ,
home ,
home buyer ,
home prices ,
home sales ,
homebuyer ,
homeowner ,
homeowners ,
homeownership ,
homes ,
industry ,
Keller Willams Family Reunion 2024 ,
Keller Williams ,
listings ,
market ,
market shift ,
mortgage ,
mortgage rates ,
pricing ,
real estate ,
real estate agent ,
realtors ,
sales ,
seller ,
sellers
by Kathryn Cardin
May 7, 2024
The challenge for all businesses is they must explain and demonstrate the value they give so well that people agree to their price before they experience it.
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agent ,
agents ,
agreement ,
business ,
buyer ,
buyers ,
capabilities ,
career ,
checklist ,
client ,
clients ,
communication ,
expertise ,
fiduciary ,
home ,
home buyer ,
home sales ,
homebuyer ,
homeowner ,
homeowners ,
homeownership ,
honesty ,
industry ,
knowledge ,
real estate ,
real estate agent ,
realtors ,
resource ,
responsibility ,
seller ,
sellers ,
selling ,
service ,
skills ,
strategy ,
value ,
value proposition ,
values
by Morgan O'Hanlon
April 15, 2024
How do you identify people who are ready to do business today and those who may need some extra attention before they’re ready to commit? That’s where LPMAMA has your back.
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agent ,
agents ,
business ,
buyer ,
buyers ,
client ,
clients ,
comfort zone ,
communication ,
connect ,
connections ,
conversation ,
conversation framework ,
home ,
home buyer ,
home sales ,
homebuyer ,
homeowner ,
homeowners ,
homeownership ,
homes ,
house ,
housing ,
interviews ,
knowledge ,
LPMAMA ,
mortgage ,
open house ,
open houses ,
people ,
people skills ,
personalization ,
pricing ,
profile ,
questions ,
real estate ,
real estate agent ,
sell ,
seller ,
sellers ,
selling ,
service ,
social skills
by Kathryn Cardin
March 25, 2024
These are some of our top takeaways from the Vision Speech at Keller Williams’ Family Reunion 2024.
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agent ,
agents ,
appreciation ,
business ,
buyer ,
buyers ,
client ,
clients ,
data ,
economy ,
gary keller ,
home ,
home buyer ,
home prices ,
home sales ,
home value ,
homebuyer ,
homeowner ,
homeowners ,
homes ,
house ,
housing ,
industry ,
inventory ,
Jay Papasan ,
Keller Willams Family Reunion 2024 ,
Keller Williams ,
market ,
market shift ,
mortgage ,
mortgage rates ,
mortgages ,
opportunities ,
opportunity ,
real estate ,
real estate agent ,
realtors ,
recession ,
sell ,
seller ,
sellers ,
selling ,
shift ,
Vision
by Morgan O'Hanlon
January 22, 2024
In real estate sales, you can use the "FORD” conversation framework to build a reliable and loyal customer base. Taking the time to learn a bit more about what drives your client might give you the information you need to serve them more effectively and show them you care.
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agent ,
agents ,
business ,
business relationship ,
buyer ,
buyers ,
care ,
client ,
clients ,
dreams ,
family ,
FORD Framework ,
homebuyer ,
homeowner ,
homeownership ,
homes ,
house ,
motivation ,
occupation ,
people ,
real estate ,
recreation ,
relationship ,
sales ,
success
by Morgan O'Hanlon
December 26, 2023
As someone who deals with properties regularly, you can shorten your clients’ learning curve by helping them build an annual homeowner maintenance calendar.
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agent ,
agents ,
buyer ,
buyers ,
care ,
checklist ,
cleaning ,
client ,
clients ,
declutter ,
discipline ,
doors ,
downspout ,
drain ,
environment ,
fall ,
furnitures ,
gutter ,
home ,
home buyer ,
home improvement ,
home renovation ,
homebuyer ,
homeowner ,
homeownership ,
homes ,
house ,
house condition ,
housing ,
living ,
maintenance ,
rent ,
responsibility ,
roof ,
sell ,
seller ,
sellers ,
selling ,
spring ,
summer ,
water damage ,
water heater ,
weather ,
windows ,
winter
by Kathryn Cardin
December 19, 2023
As real estate agents, and salespeople in general, it’s essential to tap into clients’ motivations so that you can help them take the right actions.
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achievement ,
action ,
agent ,
agents ,
agreement ,
business ,
business relationship ,
buyer ,
buyers ,
capabilities ,
client ,
clients ,
comfort zone ,
decisions ,
first-time home buyer ,
fulfillment ,
goals ,
growth ,
home ,
home buyer ,
home improvement ,
home renovation ,
homebuyer ,
homeowner ,
impact ,
influence ,
Mega Agent Camp ,
motivation ,
motive ,
puchase ,
real estate ,
real estate agent ,
reason ,
relationship ,
sales ,
satisfy ,
sell ,
seller ,
sellers ,
selling
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