Blog
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How Agents Can Best Connect with Gen Z Clients
Digital natives. Realists. Diverse. Whatever comes to mind when you think of people born between 1997-2012—or as they are more popularly known, Gen Z—the truth is that this generation is a growing audience for real estate. In fact, Gen Z makes up 26 percent of home buyers in today’s market; a higher percentage than previous generations when they were in the same age range.
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Homeownership For All: Grow Your Sphere With Outreach To Hispanic Home Buyers
Hispanic Heritage Month might have come to an official close last Friday, but we are squeaking in one last big celebration: you can now pre-order Su Primera Casa, the Spanish translation of Your First Home. -
Know Your Rights: Closing The Homeownership Gap In The US
Homeownership is one of the main reasons behind the overall wealth gap in the US. Because of this, equal housing opportunities are critically important for creating equity for all.
