Blog
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How Agents Can Best Connect with Gen Z Clients
Digital natives. Realists. Diverse. Whatever comes to mind when you think of people born between 1997-2012—or as they are more popularly known, Gen Z—the truth is that this generation is a growing audience for real estate. In fact, Gen Z makes up 26 percent of home buyers in today’s market; a higher percentage than previous generations when they were in the same age range.
