Blog
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KellerINK Summer 2024 Recommended Reads
If one of your goals was to read more this year, or if you haven’t found a good new book to embark on lately, these titles should be added to your “to be read” shelf. -
Think Adaptability: How to Manage Change (Part 1)
Being adaptable benefits us in all areas of our lives: relationships, careers, our physical and mental health, and more. -
Gain Peace and Better Relationships with Mel Robbins’ 'Let Them' Theory
By shifting your mindset and using the Let Them Theory, you will be able to focus on the choices you make and how they affect your life. -
The KPA — Hiring for Compatibility over Competence
To help you gain clarity during your interviews, remember the three Cs of the KPA Validation—conversation, connection, and compatibility. -
What to Know About Home Buyers for National Homeownership Month 2024
June is National Homeownership Month, and it’s a good time to check in on the challenges and opportunities that buyers are dealing with. -
Real Estate Fundamentals — How to Choose a Brokerage
Every agent is different and will weigh what brokerages offer differently. No matter what you as an agent are looking for or whether you’re consulting with an agent to help them, here are some things of importance when considering brokerages. -
KellerINK Summer Book Rec: 10x Is Easier than 2x
In 10x Is Easier than 2X: How World-Class Entrepreneurs Achieve More by Doing Less, authors Dan Sullivan and Ben Hardy try to zero in on how achieve remarkable growth by setting goals that essentially force us to break our brains. -
Getting to the Core — An Agent’s Areas of Value
The challenge for all businesses is they must explain and demonstrate the value they give so well that people agree to their price before they experience it. -
Be a Fiduciary, Not a Functionary
In The Millionaire Real Estate Agent, Gary and Jay say there is a distinction between the two types of service available in the real estate industry: functionary vs. fiduciary. -
Qualify Clients with LPMAMA, the Mother of All Conversation Frameworks
How do you identify people who are ready to do business today and those who may need some extra attention before they’re ready to commit? That’s where LPMAMA has your back. -
An Agent’s Most Valuable Tool: Understanding, Building, and Delivering Your Value Proposition
Your value proposition explains the unique benefits a customer gets from choosing to work with a particular brand, vendor, or in your case, real estate agent. It’s what drives clients to work with you over any of your competitors.
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Surviving the Storm: Get Your Mindset Right
The NAR settlement has brought widespread uncertainty about how agents will operate under the new rules. The truth is, we won’t be able to answer these questions for another few months. Now is the time to wait out the storm.
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