Blog
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Your Fall and Winter Database Plan
Just like there are seasons of the year, there are seasons in real estate. But, unlike nature, there are only three real estate seasons: fall, winter, and a combined spring/summer. While spring and summer typically see an explosion of real estate transactions, things tend to be a bit slower in the cooler months. Each of these seasons has its opportunities and challenges, but one thing is always constant in real estate. That’s your database, and how important it is to keep it in tip-top-shape. -
5 Staging Principles that Pay Off
You don’t have to be an industry veteran to get started with home staging. By following these five staging principles, you can make cost-effective and smart decisions to help your sellers maximize their market and get a high return on their sales investment.
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KellerINK’s Five Takeaways From Mega Agent Camp 2023
Gary Keller, along with Jay Papasan, kicked off this year’s Mega Agent Camp with a CEO Summit that was full of inspirational keynote speakers and central players in the real estate game. -
Learning To Be Resilient — Part 1
Life isn’t always like a box of chocolates. It’s more like turning the millstone. We’re constantly grinding, battling uphill, getting bitter and burned out all to have a chance at fulfilling our purpose. No matter what you do, your path ahead is going to involve some type of grind, and if you want to succeed at the highest level, you’ll need to become resilient.
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Learning Without Limits: Gary Keller's Reading Model
For Gary, and for anyone who hopes to break through their achievement ceilings, reading is a way to find the models that propel you. Books can be tools that help you get into the right mindset, discover new methods, and ultimately build models for life, business, and everything in between. -
Defeat Database Decay
As we discuss in The Millionaire Real Estate Agent, your lead generation strategies should be tied to building a database that you can then work toward having a self-sustaining collection of referrals and contacts. -
The Monotony of Success
In order to see our habits through, we need to view them less as goals to be accomplished in one grand, fell swoop, and more as what they are: essential building blocks that combine to make us who we are. -
Six Steps To Staying In Touch Using Handwritten Notes
We bet that when you reach out to your database, you’re likely using email, social media, and text messaging to stay in touch. And it’s easy to understand why—these methods are mostly free, fast, and waste no ink. But are these approaches having the impact you need? -
Think Better With Edward de Bono’s SIX THINKING HATS
Transforming our mindset around meetings can be as simple as putting on a different hat. Edward de Bono’s Six Thinking Hats makes just this argument. The Six Thinking Hats are directions that we can channel our thinking into when approaching a situation. -
Optimize Your Team With The 30-60-90
When the market shifts, everything needs to be re-evaluated and optimized: budgets, lead generation strategies, and even organizational charts. A challenging market is the time to do more with less. You need to be purposeful with your people. -
Channel Your Energy With Your Chronotype
Managing our energy isn’t so easy because we’re not all early birds. Everyone has had the experience of hitting the snooze button at least once, but a reason that is often overlooked may have to do with your genes or, more specifically, your chronotype.