Blog
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Pet Owners Are on the Rise—Be Their Agent of Choice
As more people consider their four-legged (or feathered, or scaled) friends family members rather than just pets, the real estate market is adjusting accordingly. Homes today aren’t just being purchased based on school districts, commute times, and resale value. Buyers are also paying attention to a different checklist: Can the backyard provide an optimal play area for Fido? Is there space for Ruby’s litterbox? Does the HOA allow chicken coops?
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How Would You List These 10 Iconic Homes
Homes are all around us. Real, animated, haunted, magical, infamous, and cookie-cutter. But these houses don’t become homes unless someone buys them. Let’s imagine the listings that could move a few of the most well-known properties out there.
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What to Know About Home Buyers for National Homeownership Month 2024
June is National Homeownership Month, and it’s a good time to check in on the challenges and opportunities that buyers are dealing with. -
Getting to the Core — An Agent’s Areas of Value
The challenge for all businesses is they must explain and demonstrate the value they give so well that people agree to their price before they experience it. -
Qualify Clients with LPMAMA, the Mother of All Conversation Frameworks
How do you identify people who are ready to do business today and those who may need some extra attention before they’re ready to commit? That’s where LPMAMA has your back. -
Surviving the Storm: Get Your Mindset Right
The NAR settlement has brought widespread uncertainty about how agents will operate under the new rules. The truth is, we won’t be able to answer these questions for another few months. Now is the time to wait out the storm. -
Know the Market, Prepare for Opportunity
These are some of our top takeaways from the Vision Speech at Keller Williams’ Family Reunion 2024.
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Lipstick or Construction? The Economic Indicators You Should Pay Attention to
The economy can seem as mystical as a cataclysmic storm or as nail-biting as a championship game, and people have created all kinds of “theories” to predict the financial headwinds of the times. -
Homeownership 101: A Maintenance Calendar for Clients
As someone who deals with properties regularly, you can shorten your clients’ learning curve by helping them build an annual homeowner maintenance calendar. -
Motive + Action = Motivation
As real estate agents, and salespeople in general, it’s essential to tap into clients’ motivations so that you can help them take the right actions.
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5 Staging Principles that Pay Off
You don’t have to be an industry veteran to get started with home staging. By following these five staging principles, you can make cost-effective and smart decisions to help your sellers maximize their market and get a high return on their sales investment.
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5 Tips For Using More Inclusive Language This Pride Month And Beyond
Pride Month is in full swing, and it’s important for agents to not only think about how they can celebrate this vibrant community but welcome them as clients.
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