Blog
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Motive + Action = Motivation
As real estate agents, and salespeople in general, it’s essential to tap into clients’ motivations so that you can help them take the right actions.
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5 Staging Principles that Pay Off
You don’t have to be an industry veteran to get started with home staging. By following these five staging principles, you can make cost-effective and smart decisions to help your sellers maximize their market and get a high return on their sales investment.
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Bullet-Proofing Your Pitch for a Buyer Agency Agreement
Although many agents treat buyer agency agreements as optional, they are actually imperative—not only to the security of your business, but also to the quality of the services you’re able to provide.
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Be the Mayor of Your Farm—Literally
Recently we spoke with two agents with prior (and concurrent!) careers in local politics. As these agents have learned, there’s a lot of crossover between these two fields.
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Three Mistakes to Avoid when Hosting the Perfect Pie Day
This holiday season, we want to fill you in on how people often suffer Pie Day disappointment, and how you can avoid it.
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Lead Generation Survey Results: What Are Top Agents Doing in 2023?
We know our readers like to stay ahead of the game so, in July, KellerINK and the Keller Williams Research Team surveyed hundreds of top agents to identify current industry trends in lead generation.
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5 Mistakes Rookie Agents Make — and 1 Thing Working in Their Favor
If you’re a rookie agent taking the plunge into a new career, it can probably feel like you’re stumbling in the dark toward success. -
Create Predictable Success with Systems
Models are all about providing a framework of best practices that are proven to get us from point A to point B as quickly and efficiently as possible. Systems are the methods we use to set those models in motion.
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When the Market Shifts, Get Stoic
Gary Keller’s real estate license was only a month old when the 1979 oil crisis finally reached its pinnacle. He made it through the discouraging time by studying the basics of real estate sales and committing to effective habits.
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KellerINK’s Five Takeaways From Mega Agent Camp 2023
Gary Keller, along with Jay Papasan, kicked off this year’s Mega Agent Camp with a CEO Summit that was full of inspirational keynote speakers and central players in the real estate game. -
For The Love Of Real Estate
If you’re thinking of becoming an agent or are an agent who would like to recruit others to their team or brokerage, we want to share seven reasons why real estate is a great career opportunity unlike any other. -
5 Tips For Using More Inclusive Language This Pride Month And Beyond
Pride Month is in full swing, and it’s important for agents to not only think about how they can celebrate this vibrant community but welcome them as clients.
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